Entice, the fine jewellery brand by the KGK group, completed the second anniversary of its Delhi boutique located in Greater Kailash Part 1. To mark this feat it hosted events connecting with its consumers across four days from March 6th up till March 9, 2014. The purpose of the celebrations was to connect with its customers and reiterate the Entice spirit of acknowledging its customers as family.

A master-class - 'Know your diamond and kundan polki jewellery' for Entice patrons; followed by 'know your solitaires'; both held by Mr. Anand Sen, Regional Head, Entice Delhi were conducted at the Delhi boutique. ON March 8, an evening of Ghazal, - ‘Ghazal and Sufiana Kalam’ with Mrs. Anita Singhvi (wife of Congress spokesperson Mr. Abhishek Manu Sighvi) was organised. During the celebrations, Entice announced its association with Forevermark, with a showcase of jewellery from Mille Moi and Cornerstones - two collections by Forevermark, along with some diamond jewellery pieces. Entice Delhi boutique is now an authorized retailer of Forevermark studded diamond jewellery. The celebrations culminated with a cake cutting ceremony, organized at the Delhi boutique, by Entice’s esteemed clientele.

Entice Jewellery incorporates the rich Indian heritage with contemporary taste. 'Entice' was launched by KGK group in 2004.