Swarovski launched new additions to its Octea Sport line at the 2011 BaselWorld Show, the biggest and most awaited trade platform for the global jewellery and watch industry. It launched very first chronograph watch, the Octea Chrono, designed as a 40 mm dial timepiece, with a unidirectional rotating bezel in clear crystal and a date indicator, with purple rubber set with six tone-on-tone Amethyst Diamond Touch Light crystals or real alligator-look calfskin as strap options. It is priced at $850.

Another timepiece, a faceted white ceramic 39 mm timepiece, again an extension of the Octea Sport line, is designed with a rubber band with six pieces of white ceramic with the date indicator. It is priced at $810.

Further, new additions to its D:Light line were also unveiled at BaselWorld. The company has introduced red, purple and orange rubber straps, in addition to the original black and white bands.