Allen Brill, who held the post of president and CEO of Rolex Watch USA, and the winner of American Gem Society’s Triple Zero award this year passed away a few days ago, on November 27, 2010. He was 64 years old. Brill has been associated with Rolex since 1978, joining in as an area sales manager and growing further to the lead as president and CEO in 2004. He has been fondly remembered by well wishers of the luxury industry.