Bidz.com has launched its private-sale shopping site namely Modnique.com, offering high-grade branded jewellery, apparel, accessories, shoes and housewares. The auctioneer is reportedly pricing these products upto 85 percent off the retail price, reports say.

Reports say that the name Modnique.com is a combination of the words modern and unique. The site is accessible only to members and allows them to be involved in the sales lasting 24 to 72 hours, reports say. The first sale on the website is slated for February 8, 2010, reports add, featuring Ed Hardy tattoo-inspired clothing by Christian Audigier.

The auctioneer is positive of its new venture, riding on its effective online infrastructure, large number of visitors and healthy business relationships built over the years with premium designer brands.