Pandora Jewellery has re-designed its store layout and added new features to its jewellery fixtures across four stores it owns and operates. The purpose it to enhance consumer experience, reports say.

The new design approach to these four stores gives them more spacious environment, apart from the new jewellery fixtures, reports add.

The four stores were refurbished and opened in February. They include Bridgewater Commons in Bridgewater, NJ; Walden Galleria in Buffalo, NY; Ross Park Mall in Pittsburgh, PA; Pheasant Lane Mall in Nashua, NH, all in the US. Now they will have a grand re-opening this month. On the side lines will be the launch of Pandora’s Spring Collection.

As part of the re-opening, the stores will offer gifts and activities for the guests, a life-size jewellery tower to win prizes of Pandora jewellery like best-selling rings, earrings, charms and bracelets, a photo booth, lite fare, refreshments, and the opportunity to enter a drawing for a $250 shopping spree at Pandora, reports add.