Ideal jewellery is stylish, modern pieces made from high-quality precious metals and stones that do not lose their value over time. Therefore, in recent years, people are increasingly less likely to give preference to expensive natural diamonds, the price of which when sold on the secondary market is significantly lower than the retail buying price. Instead, consumers are increasingly choosing higher value and more ethical Lab Grown Diamonds.
The first jewellery brand to introduce Lab Grown Diamond jewellery to the Indian market was Fiona Diamonds. On its official website you can order stylish jewellery with this popular type of precious stones for engagement, wedding, as well as for everyday wear at affordable prices.
Fiona Diamonds is an innovator in the jewellery segment, which was not only the first to introduce jewellery collections made from laboratory-grown diamonds, but also one of the first to develop as a digital brand. The company has 3 Outlets and 6 stores in ShoppersStop across India, but primarily communicates with customers online through its store website. This allows customers from different parts of India to access a huge range of over 3000 signature gold and diamond jewellery.
One of the reasons why over 10,000 loyal customers choose Fiona Diamonds is that the brand really knows what women want. In its catalog you can find big solitaires at incredible prices, which are many times lower than the prices for the same products with natural diamonds. Among these rings from Lab Grown Diamonds there are models with all popular shapes of stones from Oval and Heart to Pear and Radiant, as well as whisper thin bands and stackable eternity rings.
Therefore, by wearing lab grown diamonds jewellery, customers are not just following a fashion trend, but are making their contribution to creating a more sustainable world.