FACET BARCELONA Opens a Fresh Facility in Spain

The company's commitment to advanced technology and a B2B platform, led by Jose Miguel Serret, aims to enhance user experience and capture a larger share of the US jewellery market
FACET BARCELONA Opens a Fresh Facility in Spain

On Thursday, 26th October, the jewellery company FACET BARCELONA inaugurated its new factory and facilities in Cordoba’s Jewellery Park, in southern Spain.

FACET BARCELONA, which on October 10th was honoured with the Cordoba SME of the Year Award in recognition of its significant dedication to innovation, generation of high-quality employment opportunities, and status as an environmentally responsible enterprise welcomed distinguished politicians, industry professionals, family and friends at the inauguration of its new facilities.

The US management team attended the opening of the new factory in Cordoba. The factory is a step forward for the US office, increasing production capacity and reducing delivery times for the North American market. Thanks to its consistent investment in R&D, FACET BARCELONA expands the boundaries of what is possible in the jewellery industry, thus offering its customers a perfect finish in all its jewellery.

The company’s core commitment to cutting-edge technology and digital tools greatly improves its production and management processes. Jose Miguel Serret and his team believe their focus on these areas, along with innovative B2B platform, will prove crucial to improving the user experience and ultimately capture a larger share of the USA jewellery market.

Visitors were given an exclusive tour of the factory, providing them with a comprehensive firsthand experience of the many departments that constitute its jewellery manufacturing process. Beginning from the Design area, the company’s creative nucleus, guests were led through every stage of production, including prototyping, stone selection, and setting. The tour highlighted the rigorous quality control measures FACET BARCELONA implements at every step to ensure that each piece meets impeccable standards before it reaches retailers, thus guaranteeing flawless quality and finish.

While showcasing the factory during the visit, CEO of FACET BARCELONA José Miguel Serret explained, “Due to the trust placed in us by our customers and the surge in orders, we have expanded our manufacturing facilities to 1,200 square meters.” In the factory and facilities located in Cordoba Jewelry Park, FACET BARCELONA has a team specialized in casting, machining, numerical control, fire pullers, setters, polishers, and gemmologists. It also has an international customer service team to provide service to the more than 1,500 customers it exports to in more than 25 countries.

In his inaugural speech, José Miguel Serret highlighted that “FACET BARCELONA will remain under the ownership of its current proprietors, ensuring the company’s continuity through the initiation of the generational handover process.”

During the grand opening of FACET BARCELONA’s new facilities, a sneak peek of an extraordinary collection of fully traceable jewellery, resulting from a partnership between FACET BARCELONA, Tracemark, and Pluczenik, one of the primary sightholders of the DTC, was unveiled. Among the showcased pieces, a stunning solitaire ring featuring a fully traceable 10 carat brilliant-cut diamond garnered much admiration.

Diamond World