The designs under each collections are exclusive and have varies sources of inspirations. Some existing designs are given a fresh look considering the inputs from various customers and are planned to be revealed during the upcoming July IIJS 2014. The collections are named- “Color Cocktail”, “Criss Cross”, “Hand Picked”, “Mythical Beauty of Nature”, “Party Wear” and “Western Touch”. Every collection has its own specialty and designed keeping in mind the users. The designs will be available in various diamond qualities to match the customer price points. There has been creative use of colour stones, pearls, enamels and yellow and white gold to enhance the customer appeal. The collections will start from the lightest range to heavy jewellery of 3.00 carat to 43 carat of diamonds, of VVS-I to EF-JK clarities and colour respectively. It will be available in 20gm to 200gm weight of gold.
The jewellery design appeal is collection specific that targets urban and semi urban girls/women and to their beauty in various social setups. The look of the jewellery ranges from Indian ethnic, cocktail ensemble, party wear to office wear. As every collection is designed by individual designers exclusively, the freshness of the designs are intact.
These collections will be available for customers at the company’s island booth in Hall 6- 6W091-93-95, 6U092-94-96.
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