In an attempt to put the Gem Testing Laboratory (GTL) on the global map, Gem and Jewellery Export Promotion Council (GJEPC) signed an MOU with eBay on 3rd January 2020. eBay will offer a special discounted price for gemstone certification by GTL under the terms of this MOU.
The MOU was signed by Sanjay Singh, Regional Director, GJEPC and Vidmay Naini, Country Head, Ebay. Speaking on the occasion, Vidmay Naini commented, “With the help of social media we will market the certification in US thereby increasing consumer confidence which will lead to higher sales. One thing I would like to highlight is that when you’re selling on eBay, you’re not competing against your own sellers, you are competing against the world sellers. The sellers can be in Thailand, China, Europe or Africa- this certification will give us a competitive advantage over those sellers. Once buyers start recognizing this certification as quality and assurance, trust will go up. Once trust goes up so will our sales. So I congratulate all of us for this endeavour and hope this partnership will open up more doors and more markets for our sellers and overall win-win situation for all of us.