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Swedish Jewellery Brand Syster P Opens New Shop at Arlanda

Syster P, known for its modern, timeless jewellery made from 100% recycled silver, is set to expand its presence by opening a new store at Stockholm Arlanda Airport

diamond world news service

After the turn of the year, the Swedish brand will become a part of the growing Marketplace in Terminal 5, the airport’s largest commercial hub.

The new addition is a perfect complement to popular shops such as Lakritsroten, Sweshop, and World of Toys, offering passengers a unique opportunity to purchase sustainable, handcrafted pieces.

“In the new shopping offering that is emerging at the airport, we want to focus on strengthening our Swedish brands,” said Charlotte Ljunggren, Director of Marketing and Sales at Swedavia. “Our passengers are asking for local and unique products to take home or give to someone they love, and Syster P’s recycled silver products are exactly that. Sustainability is also an important keyword in our commercial strategy.”

Annikki Schaeferdiek, CEO and founder of Syster P, expressed excitement about the brand's expansion, stating, “We are incredibly happy and proud to be a part of the public face of Arlanda and Stockholm. We have the opportunity to spread joy and meet even more of our customers, both Swedish and international, in a personal setting.”

The store is expected to open in early 2025, offering travellers a chic and eco-conscious shopping option during their journey.After the turn of the year, the Swedish brand will become a part of the growing Marketplace in Terminal 5, the airport’s largest commercial hub.

The new addition is a perfect complement to popular shops such as Lakritsroten, Sweshop, and World of Toys, offering passengers a unique opportunity to purchase sustainable, handcrafted pieces.

“In the new shopping offering that is emerging at the airport, we want to focus on strengthening our Swedish brands,” said Charlotte Ljunggren, Director of Marketing and Sales at Swedavia. “Our passengers are asking for local and unique products to take home or give to someone they love, and Syster P’s recycled silver products are exactly that. Sustainability is also an important keyword in our commercial strategy.”

Annikki Schaeferdiek, CEO and founder of Syster P, expressed excitement about the brand's expansion, stating, “We are incredibly happy and proud to be a part of the public face of Arlanda and Stockholm. We have the opportunity to spread joy and meet even more of our customers, both Swedish and international, in a personal setting.”

The store is expected to open in early 2025, offering travellers a chic and eco-conscious shopping option during their journey.

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