Natural Diamond Council (NDC), a global not-for-profit organization collaborating with the natural diamond industry and its entire value chain, hosted the first-ever edition of The Diamond Dialogue in partnership with Dubai Jewellery Group (DJG). The Diamond Dialogue was a thought-provoking industry roundtable that brought together leading voices from the UAE’s jewellery sector to discuss the evolving landscape of the natural diamond industry.
The session, held in Dubai, brought together key stakeholders, including retailers, industry leaders, and trade experts, for a candid exchange on the current challenges and opportunities shaping the diamond sector. Discussions centred on how the industry can better connect with today’s well-informed yet easily distracted consumer, ensuring that the emotional and enduring value of natural diamonds continues to shine through every interaction.
With the advent of lab-grown diamonds, experts reiterated that knowledge remains the cornerstone of trust and the strength of the diamond community. The dialogue emphasized the importance of clear and transparent communication, helping consumers understand that natural and lab-grown diamonds represent two distinct and parallel markets. Participants collectively agreed that honesty, transparency, and clarity must guide every engagement with consumers.
The session was moderated by Richa Singh, Natural Diamond Council (NDC), India & Middle East, and featured perspectives from Tawhid Abdullah, Jawhara Jewellery & Chairman, Dubai Jewellery Group; K.P. Abdul Salam, Malabar Group; Anuraag Sinha, Liali Jewellery; Chandu Siroya, Siroya Jewellers; and Amit Dhamani, Dhamani Group.
Our special guest, Ahmad Ali Moosa, Director of the Consumer Protection Department at the Dubai Corporation for Consumer Protection and Fair Trade (DCCPFT), offered a unique perspective on the importance of building a transparent ecosystem that prioritizes consumer trust and protection.
Commenting on the session, Richa Singh says, “We’ve always envisioned The Diamond Dialogue as an open and honest conversation that leads to real action. Dubai has been the first market to embrace this initiative and to collaborate with us in moving the conversation forward. It’s inspiring to see industry leaders, retailers, and government stakeholders come together with a shared purpose to strengthen trust, educate consumers, and shape a stronger, more transparent future for natural diamonds.”
Tawhid Abdullah comments on the session, “Dubai continues to be a beacon for the global jewellery trade, a place where innovation, integrity, and tradition converge. We are the most established jewellery market in the region and are thrilled to have NDC lead this important conversation. The Diamond Dialogue is an important step toward strengthening our collective voice and ensuring we uphold the highest standards of transparency and consumer confidence in natural diamonds.”