The IIJS Signature team has successfully completed its first door-to-door campaign in Bahrain, inviting prominent retailers from the country to visit its upcoming show in Mumbai.

At the popular India Pavilion within the Jewellery Arabia show, the team met, interacted and invited the leading retailers from Bahrain. The IIJS Signature team visited various jewellery hubs in Bahrain, including Bab Al Bahrain Souq, Moda Mall and Bahrain Gold Souq.

The team met a total of 57 retailers during the campaign, such as Al Zain, Devji, Koheeji Al Hashmi, Mujawharty Jewellery, Al Sarraj, Harsh Jewellery, Al Seef Jewellers, and Bahrain Jewellery Centre and many others.

The team interacted with the industry leaders who evinced keen interest in attending IIJS Signature, which will offers a wide range of products, designs and innovations from over 1400 exhibitors.

The IIJS Signature team will continue its Door 2 Door campaign in other countries, such as Saudi Arabia, to attract more international buyers.