Graff Diamonds is marking its first participation at the Baselworld Watch and Jewellery Show this year, by unveiling a $55 million dollar worth watch, reports say. This ladies timepiece estimated to be the costliest is entitled “Hallucination”. It is an assembly of 110 carats of rare fancy colored diamonds with a small dial in the centre.

This watch was conceptualised by Laurence Graff, chairman of Graff Diamonds, which he describes as a sculptural masterpiece, and a ‘celebration of coloured diamonds’. He describes this effort has materialised his diamond dream of creating a watch which narrates the passion of diamonds, reports say.