Jewellery house Abaran’s Bengaluru outlet celebrated the preciousness of platinum jewellery. Former Indian cricket test captain Padmashree Anil Kumble and wife Chetana Kumble celebrated their Platinum Day of Love, a concept where a couple discover and share their an intimate and momentous instance in their journey of love. The celebrity couple exchanged love bands and also unveiled the new season’s platinum collection at the store.

Talking at the launch, Anil Kumble said, “I like the concept of Platinum Day of Love, the day a couple discovers true love, which they will cherish for a lifetime”. Chetana Kumble added that, “These platinum love bands are beautiful and will always have a special place in my heart, reminding me of the special love that I share with my husband”.

The season’s collection of platinum encompasses designs reflecting latest international trends, a contemporary expression of a traditional motifs. For women the new season’s collection includes a wide range of elegant platinum earrings, chain and pendant, love bands, rings and necklaces and for men it includes chains, bracelets and love bands.

Pratap Kamath, Managing Director, Abaran said, “There has been a surge in platinum demand over the years. Young couples today prefer to profess their love with platinum. Many are opting for the classy white metal platinum for its inherent values and are looking at a blend of modern and traditional designs for their jewellery and that’s where platinum fits in perfectly. We are happy to have with us Anil & Chetana Kumble to launch the season’s collection of platinum and are positive about the growth in this segment.” Abaran is the first ISO 9001 Certified jewellery house in Karnataka was established in 1935 by the Late Burde Sadanand Kamath. Its flagship store in Bengaluru is spread over 20,000 sq ft.