The Antwerp World Diamond Centre (AWDC) pavilion for the forthcoming Vicenzaoro Charm 2010, will include a group of seven Belgian diamond companies. The event is slated between May 22-26.

Although the European market is reflecting a slow recovery, market indicators are pointing towards a positive trend, giving Belgian firms the confidence that this is the right time to invest in marketing in Europe. The Belgian companies will hold a series of face-to-face meetings at the show. "Italy is the long-established heart of the jewellery business whose reputation rests on its high-quality and innovative jewellery design. Its perfect partners for the supply of diamonds for their jewellery are, therefore, companies from the diamond centre of Antwerp," said AWDC CEO Freddy J. Hanard.

The Antwerp Diamond Pavilion will be located at a prime location in Padiglione G, Diamond Avenue, near Ingresso Est. Organisers of the fair expect over 1,400 exhibitors and around 10,000 visitors at this year’s Vicenzaoro Charm show.