International Diamond Laboratories (IDL) has signed an agreement with Damas to become its official grading partner for all brands and products under the Damas umbrella. The partnership is effective beginning April onwards. IDL will offer a product quality certification at Damas stores across its 16 markets. The certificate will offer a grading system for all loose diamonds and diamond jewellery from various Damas in-house brands including Hayati, Dibla, Solitaire, Damas cut, amongst others.

Damas operates more than 300 stores worldwide across Middle East, U.S.A, the United Kingdom, Lebanon, Thailand, Jordan, Maldives, Lybia, Italy, India, Egypt, and all GCC countries. Tamjid Abdullah, Deputy Managing Director of Damas, stated: “We are dedicated to our customers and our initiative with IDL will provide them the unique opportunity to receive diamond authenticity reports issued by a global provider like IDL. This will further assure customers of the diamond’s quality and offer the best value for their money.”

“We are proud to partner with Damas whose wide network across 16 countries will help more customers to benefit from our certification services, supporting consumer confidence,” said Peter Meeus, CEO of IDL. The two entities announced the news at a joint press conference in Dubai.