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BE TRUE Bride by Ghanasingh BE TRUE

diamond world news service

Jewellery is one of the most salient features of an Indian wedding. From lustrous diamonds to gold, from pearls to polkis, everything has its own dignified place in an Indian wedding.

The iconic fine jewellery brand, Ghanasingh Be True, launches its new Be True Bride Collection- The Wedding Edition, with bespoke options for every bride. The brand has consistently made an effort, not only to create pieces for the bride on her special day, but also baubles that she would love to wear for various functions leading to her wedding. 

The luxury label - Ghanasingh BE TRUE  crafts versatile matched bridal sets ideal for those tying the knot. It includes options of matched diamond encrusted chokers, layered earrings, haathphools, kamarbandhs, a perfect complete set for this wedding season! The versatile collapsible collection can be further detached to be worn as a part of the bride's trousseau. Not to neglect other wedding functions, the brand has crafted straight line, classic sets, not only perfect for the engagement, but even years later at an intimate anniversary celebration. Not to forget the fun ceremony of the mehendi - sangeet, the brand has designed exquisite statement chaandbalis, haathphools and maang tikkas, while dancing away with your friends and loved one.

Creative Director and CEO, Gautam Ghanasingh told us, “Our collection is for the versatile Indian bride who is looking for jewels that can not only be worn for the wedding functions but also which can be treasured and adorned years later for.  So, if you are building your bridal trousseau, then come and unravel the experience of being an ‘unforgettable’ bride at our flagship stores in Mumbai and Hyderabad.


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