Chris Croteau, who spent 18 years with Hearts On Fire, in various capacities including sales, training, and merchandising,  has decided to join Madison L. He says it is company’s products and culture that drew him to it.  As Croteau says, “I think the opportunity for both independent retail jewellers and for me personally is great.” 

As Eli-Ron Aminoff, executive vice president, Madison L, elaborated, “We’re thrilled to have Chris become an integral part of our growing company. He brings the ideal balance of experience, integrity, and enthusiasm we were looking for.”