Anmol Jewellers made its e-commerce debut recently associating with online jewellery major Velvetcase.com. At the announcement of this association, Bollywood actress Kriti Sanon adorned Anmol’s exquisite jewellery.

By venturing in the e-commerce space Anmol Jewellers is trying to reach out to its potential customers across the globe including domestic and international markets. Its collection on the portal includes affordable jewellery with price points beginning at Rs. 10,000 onwards. The collection offers a unique array of jewellery pieces like rings, earrings and pendant sets. All products available with Velvetcase will have the Anmol Jewellers’ assurance on high quality and design. In the near future, it intends to expand its offerings to designer jewellery pieces and collections on the portal.

Mr. Ishu Datwani founder Anmol Jewellers mentioned, “The online retail space is growing at a rapid pace and is gradually evolving the entire jewellery shopping experience. The online medium is a great way to reach out to consumers in cities and countries where we don’t have a physical retail presence and expand our client base. Since the gold prices have plummeted steeply, we think it’s the best time to expand our retail presence on online. With this venture we are bringing the Era Of Design to the online retail space.”