eBay launches Sotheby’s live auctions

The first live auction will be held on April 1, 2015
eBay launches Sotheby’s live auctions

The Sotheby’s live auction experience has been launched on eBay and is open to advance bids and browsing of Sotheby’s collectibles. The first live Sotheby’s auction on eBay is slated for April 1, 2015. This venture live on ebay.com/sothebys, is a part of eBay’s new live auction platform.

The Sotheby’s live auctions destination features high-resolution images, hosted video capabilities, and live streaming audio and video. All participants – regardless of their location – will see the exact item offered in the Sotheby’s New York salesroom and on eBay at the same time and have the ability to bid online in real time. The technology debuting within the Sotheby’s live auctions experience will be the first use of live streaming audio and video anywhere on eBay.

“We’re very excited to bring live Sotheby’s auctions to an exponentially larger audience of millions more collectors around the world through this partnership,” said Bruno Vinciguerra, Sotheby’s Chief Operating Officer. “This experience truly captures the best of both Sotheby’s and eBay. The rich, smart new design and bidding technology, coupled with exclusive features like taste-maker curation, engaging video and articles, and the knowledge of Sotheby’s experts on a tech-friendly and intuitive site will offer collectors a unique, welcoming experience.” Last July, both entities had announced plans to work together to launch live auction platform for Sotheby’s on eBay.

The first Sotheby’s live auction on eBay will be a themed New York sale and a Photographs sale. The New York theme is inspired by the city and depicted through prints, photographs, paintings, sculptures, silver, books and jewellery, also iconic New York memorabilia like the monumental sign atop the Yankee Stadium from 1976-2008. The Photographs sale features works from the 19th Century to Modernism to Post-War eras by many masters of the medium, including Paul Strand, Lee Friedlander, László Moholy-Nagy, and Man Ray.

Devin Wenig, President of eBay Marketplaces, said, “We’ve had a great response from our global community of buyers since launching live auctions last October — including sales of high-ticket items such as Elvis Presley’s first record, which sold for $300,000. Granting this kind of unprecedented access to art and collectibles, using an innovative technology platform, has opened the door for more people to appreciate and participate in bidding on exceptional works of art, antiques and collectibles. These items were previously only available to auction room floor bidders.”


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