Viranigems.com launches collection inspired by minimalism

Viranigems.com, an online portal for diamond jewellery from the house of Virani Group has launched its capsule collection with a combination of diamond pieces including rings, pendants and earrings. The collection is inspired by minimalism.

The designs interprets the different aspects and subtle nuances of the season as visualized by a common man, into art forms for the budget-conscious shoppers. Diamonds, white, rose and yellow gold are used to create the collection that is ideal for everyday occasion and celebrations.

The collection is crafted for the woman of today who considers jewellery as an extension of her personality; the collection blends the elegance of diamonds with iconic styles. The collection is crafted through modular techniques, layering, and unique cuts.

Launched in 2016 by young entrepreneurs, Viranigems.com introduces an innovative way of buying classy yet affordable diamond jewellery online. The new entrant offers timeless collections of creative pre-made designs to its stakeholder allowing complete freedom to customize and create unique diamond jewellery pieces.