Three jewellers of Antwerp accorded the 'Antwerp's Most Brilliant' quality label

Three jewellers from Antwerp were recently accorded the 'Antwerp's Most Brilliant' quality label, by The City of Antwerp and the AWDC. Jeweler Diamond Blue, Henri Dom Jewelry and Colman Jewelry now join jewelers L&A, Ruys, Slaets, Orogem, Van der Veken and Diamani Jewels who succesfully renewed their label.

Antwerp's Most Brilliant was launched earlier this year, and is a recognition of a jeweller’s repute as one who meets the strictest requirements in quality, service and transparency and lives up to to Antwerp’s reputation as a diamond centre of excellence.

The analysis of the jeweller is conducted by Kiwa, an independent and accredited audit agency. The agency basis the compliance on standards of sustainability, safety, ethics, transparency, service and company stability. The jewellers also have to comply with Belgian economic, social and tax legislation. Each label is valid for 12 months andjewelers can renew their label through a follow-up audit. The City of Antwerp and the Antwerp World Diamond Centre grants the certificate only if the jeweler obtains an excellent score for each of the criteria. The label is controlled by the professional jewellers’ federation Ars Nobilis and the Federal Public Service Economy.

Ari Epstein, CEO AWDC: “The quality label for jewelers fits perfectly with our long term strategy for the future. It is an excellent tool to further strengthen Antwerp as diamond capital of the world and as a centre of excellence. We are very happy to announce that six months after the launch, three additional jewelers are joining Antwerp's Most Brilliant, demonstrating the success of this project."