02 Dec 2021
DiamondWorld Directory
-
Home |
News
Home
Signet’s holiday season sales up 5%
The company attributes this to successful execution of product, marketing, and omni-channel selling strategies, customer experience
By: Diamond World News Service
|
Jan 8 2016 9:32AM
|
Reference: 12539  

DecreaseIncrease
Signet Jewelers Limited announced its sales results for the eight weeks ending December 26, 2015, which was the period of the holiday season. This period clocked in sales worth $1,947.8 million, or an increase of 5 percent over the prior year. The same-store sales rose 4.9% compared to an increase of 3.6% in the prior year. Total sales at constant exchange rate increased 6.3% compared to prior year.

Sterling Jewelers division results were driven primarily by higher sales at Kay Jewelers and the success of key collections and categories. Jared delivered higher sales year-over-year. Zale division sales were driven by material increases at the flagship Zales stores and Piercing Pagoda kiosks. UK Jewelry division total sales were driven by higher same store sales largely offset by unfavorable foreign currency exchange rates. Same store sales increases were driven primarily by branded bridal, diamond fashion jewelry, and beads – most notably at Ernest Jones.

Mark Light, Chief Executive Officer, said, “Signet delivered excellent holiday sales as a result of the successful execution of our product, marketing, and omni-channel selling strategies, as well as our superior customer experience. These results were driven by broad-based success across strategic store brands, merchandise categories and selling channels.” He further attributed the performance to ‘store operations initiatives in the third quarter combined with investment in innovative merchandising and marketing programs which positioned Signet well for a strong fourth quarter and beyond’.

“The continuation of strong sales and profitability combined with operating expenses that were in-line with expectations, including as-anticipated credit-related expense trends, enabled us to narrow our fourth quarter earnings guidance as well as our same store sales guidance to the top end of the previously provided guidance, “ he added.

Follow DiamondWorld on Instagram: @diamondworldnet
Follow DiamondWorld on Twitter: @diamondworldnet
Follow DiamondWorld on Facebook: @diamondworldnet
Have Your Say
* Your view
* Name:
* Email:
* Town/city:
* Country/State:
*  Company:
 
*  Name:
 
*  Mobile:
 
*  Email:
 
 
Subscribe for DiamondWorld weekly Newsletter
 
Search News by City
Recent Issue
2021
AVAILABLE NOW...!
News in Pictures
Videos
Young Diamantaires
Pictures: 16
Stunning Jewellery from Cannes 2019
Pictures: 24
Sparkly Jewels at Oscars 2019
Pictures: 19
Golden Globes 2018
Pictures: 15
Spotted: Who Wore What (December 2018)
Pictures: 4
India Diamond Week
Pictures: 8
Spotted: Who Wore What (October 2018)
Pictures: 7
Spotted: Who Wore What (September 2018)
Pictures: 6
70th Emmy Awards
Pictures: 11
35th India International Jewellery Show 2018
Pictures: 46
JJS - IJ Jewellers Choice Design Awards 2015 powered by GIA
Views: 30159
Diamond World Expert Hour with Evgeny Agureev, Deputy CEO, ALROSA
Views: 6620
GJEPC Chairman Interview
Views: 26418
IJ Jewellers Choice Design Awards 2012 - Part 1
Views: 36323
Promo for IJ Awards 2012 at NDTV Profit
Views: 50264
IJ Jewellers Choice Design Awards 2012- Part 2
Views: 63623
Couture India 2016 - A Business Boutique Show by IJ Magazine
Views: 20386
Savjibhai Dholakiya, Surat Businessman (Diamond Merchant) speaks in Vibrant 2015
Views: 48257
IJ Jewellers Choice Design Awards 2013 - NDTV Video
Views: 47412
Advertisement
GIA_2021
Advertisement
DW Whatsapp Sub sq
Member of:
Supporter of: