Sarine Loupe™ Service Center in New York

Sarine North America, Inc., a wholly-owned subsidiary of Sarine Technologies Ltd., opened a service center for Sarine Loupe™ diamond imaging at its offices in New York's Diamond District.

The newly opened service center provides a comprehensive imaging solution for the diamond trade, based on Sarine's patented groundbreaking technology. Now, wholesalers will be able to have their polished diamonds scanned for this innovative service at Sarine North America's offices on 47th Street. Subsequently, links to the scanned images can be simultaneously sent to all potential customers worldwide for their viewing, enabling more informed, transparent, and quicker and less expensive dealing.

The Sarine Loupe™ provides multiple levels of imaging, including 1) Real View™ – clear, realistic impression of the diamond’s appearance, revealing its beauty; 2) Top Inspection™ – full and accurate inspection of the diamond from the table view, while being rotated and tilted; and 3) 3D Inspection™ – full 3D inspection of the minutest details of the diamond's workmanship and internal features, including optional magnification up to microscopic levels.

Sarine's unique and patented solution is based on thousands of images seamlessly combined to provide an unmatched wealth of online information as well as an outstanding viewing experience. The various levels of imagery are customizable, allowing effortless integration into customers’ websites and prevalent industry platforms, with no limitations. The cloud-based Sarine LoupeTM viewer can be shared by multiple users simultaneously, allowing customers and sellers to examine, share, negotiate and make buying decisions anytime, anywhere.

Ronnie Vanderlinden, President of the Diamond Manufacturers & Importers Association of America (DMIA), commented: "Sarine Loupe™ is an exciting new technology that can and most likely will help manufacturers and wholesalers reduce operational costs, while increasing transparency and allowing for smoother diamond sales downstream. Sarine continues to demonstrate its confidence in the US market from manufacturing to retail, and is investing more and more in the US diamond industry, which can and will help us grow our businesses. We couldn't be happier."

"We are excited to open the Sarine Loupe™ service center in our New York office," stated Ohad Axelrod, Sarine North America's General Manager. "Sarine's technological leadership allows us to offer the diamond industry a more efficient way to trade diamonds. We believe the Sarine Loupe™ fully meets today's need for a more efficient way to buy and sell diamonds, cutting costs and reducing risk. Retailers downstream will benefit from this new technology, which guarantees transparency and increases their confidence when buying diamonds, while at the same time enhancing the online or in-store experience they can offer to their public,” added Axelrod.

By providing scanning services at its facility, Sarine’s service center offers a scalable solution to diamantaires, without necessitating any investment on their part in equipment. A special launch discount will be available through March 31, 2015.