SWAROVSKI GEMS™ creates record spiral shell

SWAROVSKI GEMS™, the premium brand for genuine gemstones and created stones of Swarovski, has set a record for creating the world’s largest spiral shell, which has been recognised by the Limca Book of Records. The piece in context is an interpretation of the spiritual symbol of India Infinite – the Maharudra spiral shell. SWAROVSKI GEMS™ created it as a 5 feet 5 inches long piece with a periphery 3 feet 5 inches spiral circumference and decorated with 28,000 pieces of SWAROVSKI ZIRCONIA and thousands of Panchmukhi Rudraksha.

The Pure Brilliance cut for zirconia, SWAROVSKI GEMS™ revolutionary technological innovation, is an endeavour by Swarovski to attain the highest levels of perfection in precision cutting. An entirely new dimension of radiance was achieved by applying the ideal diamond cut standards to zirconia for the very first time. Strictly adhering to the exacting standards of the Gemological Institute of America for grading diamond cut quality, SWAROVSKI ZIRCONIA are exquisitely crafted, intensely brilliant created stones with each stone featuring a microscopic “SWAROVSKI ZIRCONIA” laser engraving quality seal.

The spiral shell crafted by SWAROVSKI GEMS™ will be showcased at the IIFJAS between February 10 to 13, at Bombay Exhibition Centre, Mumbai.