SWAROVSKI GEMS™ Trend Gallery showcases latest trends at MJGF 2013

SWAROVSKI GEMS™ organised a dedicated SWAROVSKI GEMS™ Trend Gallery at the Mumbai Jewellery and Gem Fair (MJGF) 2013, with its array of designs trends, complimenting the event’s offerings. This was the second edition of the MJGF, a B2B trade platform organised by UBM India, with the purpose to provide a platform of direct networking with customers and to interact with the new design trends.

The Swarovski Gems Trend Gallery showcased Indian and international trends designs of Gem Visions Made with SWAROVSKI ZIRCONIA, Made with SWAROVSKI GEMSTONES and SWAROVSKI MARCASITES the three ingredient brands of SWAROVSKI GEMS™. Rajendra Jain, Managing Director of SWAROVSKI GEMS™ India adds, Creating unique opportunity to experience the pure brilliance concept for Zirconia and showcasing the dazzling Indian and International trend designs of Gem Visions at the SWAROVSKI GEMSTM galleria, as an added support and great value to the fair. GEMVISIONS 2013 Celebrate & GEMVISIONS India Trend books were distributed at the SWAROVSKI GEMSTM Trend Gallery.

Swarovski’s Round Pure Brilliance Cut is a classic diamond cut with 57 facets and the keystone of the SWAROVSKI GEMS™ Pure Brilliance concept. There are five Zirconia Fancy Diamond Cuts - Square Princess, Marquise, Pear, Oval and Baguette Princess. Also, launching the Zirconia Diamond Colors, took Swarovski’s Pure Brilliance concept for zirconia to another level, to create its brilliant created stones with four colors, Fancy Yellow, Fancy Pink, Fancy Blue and Fancy Brown. GEM VISIONS 2013 CELEBRATE SWAROVSKI GEMS™ completed 10 years of its trend and design initiative entitled Gem Visions. And to celebrate this, Gem Visions 2013 explores the design trends of 2013 and recalls the last decade of dazzling international jewelry designs.

MJGF was held between 5-7 January 2013.