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RJC Progress Report Showcases Industry’s Sustainability Best Practices
The Responsible Jewellery Council (RJC) published its latest progress report to showcase and encourage sustainability action throughout the jewellery and watch supply chain
By: Diamond World News Service
Jul 15 2021 1:09PM
Reference: 25715  


Citing collective action as an accelerant for change, the report was accompanied by a joint video titled ‘Create Beautiful’ featuring CEOs from some of the leading names in the jewellery and watch industry as well as special interest groups including Alrosa, Bvlgari, Cartier, De Beers, Diamonds Do Good, IWC, Jaeger-LeCoultre, The Plumb Club, and the United Nations Global Compact. The report and video were announced in Cannes during the Cannes Film Festival 2021, at 'Ethical Gold', an event hosted by the Better World Fund and supported by the United Nations Environment Programme planetGOLD.

Iris Van der Veken, Executive Director for RJC, said, “Our latest progress report shows that the jewellery and watch industry shares an ambition to contribute to a better world. The Sustainable Development Goals (SDGs) demand a joined-up and collaborative approach from all parts of the jewellery and watch industry. RJC is committed to working with its members, industry organisations like the World Diamond Council and CIBJO, civil society and government to energise action towards a more sustainable future for all. You cannot separate beauty and design from sustainability. And when you ask, ‘how is this made’ and commit to create beautiful things in a beautiful way, you make it possible to live in a better, fairer world – today and for future generations.”

Today RJC has over 1,450 member companies globally (1,420 at the date of the Report) from mining to retail and, through its Code of Practices which is the industry standard, is an enabler for collective action by the jewellery and watch industry, towards the 17 Sustainable Development Goals .

David Bouffard, Chair of RJC, added, “We were there more than 15 years ago when the industry came together to change the way it does business. By introducing a common set of industry-wide standards, we have collectively shifted sustainability from an afterthought to a fundamental business management practice. By transforming our supply chains to be socially and environmentally responsible, we are deepening consumer trust and safeguarding the future of our industry.”

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