04 Dec 2022
DiamondWorld Directory
Home |
OIJIF II invests in Senco Gold & Diamonds
Investment amounts to INR 75 crores in Kolkata’s leading national jewellery chain
By: Diamond World News Service
Apr 12 2022 6:01PM
Reference: 26281  

Srinath Srinivasan, CEO, OIJIF MC and Suvankar Sen, MD & CEO, Senco Gold & Diamonds
Srinath Srinivasan, CEO, OIJIF MC and Suvankar Sen, MD & CEO, Senco Gold & Diamonds

Oman India Joint Investment Fund II announced investment of INR 75 crores in Senco Gold Limited, a pan-India jewellery retailer based out of Kolkata.

Srinath S, CEO - OIJIF MC said, “We are excited to partner with Senco Gold & Diamonds, a regional champion in the USD 65 billion Indian jewellery market. Senco has a formidable brand presence in its home markets and growing in rest of the country; and amongst the best growth and profitability track records within the sector. It figures amongst the few jewellery chains to have successfully established a franchisee showroom network. It is also leveraging e-commerce to build a strong direct-to-consumer retail presence for its lightweight and modern jewellery range - Everlite”.

Suvankar Sen, Managing Director and CEO of Senco Gold said, “We are delighted to partner with OIJIF II and look forward to working together. We intend to build Senco into a national level omni-channel jewellery brand. Senco has existed for over 50 years and continues to deliver growth and profitability. With the pandemic now receding, Senco is well positioned for an expansion of its showroom network as well as building its digital presence.”

He also said that Senco operates on the principles of trust, transparency and customer centricity on the path and vision laid down by Founder Chairman Shaankar Sen. Senco Gold Limited currently operates 127 showrooms and is rated as the 2nd most trusted jewellery brand in India by TRA in their Brand Trust Report 2020. The company posted a consolidated revenue of around INR 2,675 crores for FY2021. OIJIF II is a fund managed by OIJIF MC, an India-focused Private Equity Fund Manager sponsored by Oman Investment Authority and State Bank of India. (https://oijif.com)

Follow DiamondWorld on Instagram: @diamondworldnet
Follow DiamondWorld on Twitter: @diamondworldnet
Follow DiamondWorld on Facebook: @diamondworldnet
Have Your Say
* Your view
* Name:
* Email:
* Town/city:
* Country/State:
*  Company:
*  Name:
*  Mobile:
*  Email:
Subscribe for DiamondWorld weekly Newsletter
Search News by City
Recent Issue
News in Pictures
Young Diamantaires
Pictures: 16
Stunning Jewellery from Cannes 2019
Pictures: 24
Sparkly Jewels at Oscars 2019
Pictures: 19
Golden Globes 2018
Pictures: 15
Spotted: Who Wore What (December 2018)
Pictures: 4
India Diamond Week
Pictures: 8
Spotted: Who Wore What (October 2018)
Pictures: 7
Spotted: Who Wore What (September 2018)
Pictures: 6
70th Emmy Awards
Pictures: 11
35th India International Jewellery Show 2018
Pictures: 46
JJS - IJ Jewellers Choice Design Awards 2015 powered by GIA
Views: 32005
Diamond World Expert Hour with Evgeny Agureev, Deputy CEO, ALROSA
Views: 9502
GJEPC Chairman Interview
Views: 28114
IJ Jewellers Choice Design Awards 2012 - Part 1
Views: 39344
Promo for IJ Awards 2012 at NDTV Profit
Views: 57052
IJ Jewellers Choice Design Awards 2012- Part 2
Views: 68546
Couture India 2016 - A Business Boutique Show by IJ Magazine
Views: 21870
Savjibhai Dholakiya, Surat Businessman (Diamond Merchant) speaks in Vibrant 2015
Views: 50910
IJ Jewellers Choice Design Awards 2013 - NDTV Video
Views: 53086
DW News App
Member of:
Supporter of: