Malabar Gold plans to expand in global markets

Indian jewellery retail chain Malabar Gold plans to expand its base globally, with interest in having a presence in Asian countries like Singapore, Malaysia, Indonesia and Sri Lanka and European markets like London, reports suggest. The company believes that there is good demand for jewellery designed in India.

To support its market expansion, the company seeks to strengthen its brand image and has tied up with Brand Union, a strategic global agency, and an arm of the WPP group for the same.