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Bibhu Mohapatra launches an extension of Forevermark Artemis™ Collection at Sawansukha Jewellers
Following the success of Bibhu Mohapatra’s debut jewellery line with Forevermark, the extension of the versatile Artemis™ Collection is now available.
By: Diamond World News Service
Apr 19 2017 6:04PM
Reference: 15106  


In keeping with the interstellar theme, the extension of the collection will play with three key motifs: the sun, moon and stars, as seen in earrings, rings, bracelets, pendants and brooches. A central Forevermark diamond emerges as the definitive, cosmic element in each design. The extension intricately mixes yellow and white gold to create a classic style statement.

Sachin Jain, President, Forevermark India said, “We are pleased to present the extension of the ArtemisTM Collection designed by Bibhu Mohapatra who seamlessly blends the sensibilities of the East and the West. These elegant pieces go beyond traditional Indian jewellery and yet retain an heirloom value. Forevermark diamonds are amongst the rarest and have been formed over millions of years. Less than one percent of the world’s diamonds are eligible to carry the Forevermark inscription. These diamonds are said to be as old as the sun, moon and stars, so this collection has a powerful story to tell.”

This Artemis™ collection is for the evolved woman who appreciates fine jewellery. She believes these pieces are not merely for decoration; they represent a state of life together, allowing her to feel confident and empowered.

On the occasion, Bibhu Mohapatra, Designer says, "For me, diamonds have remained mystical, empowering and tell stories of their own. It has been an enriching experience to work with Forevermark and channel the DNA of my style with beautiful, rare and responsibly sourced diamonds. I’m happy to announce the extension of the Artemis™ Collection that will debut exclusively at Sawansukha Jeweller in Kolkata. The line is inspired by ancient vedic rites, retains inner balance and outer strength. With Forevermark's commitment to ethical practices, I hope to continue our fruitful relationship.” 

Siddharthaa Sawansukha, CEO and Head of Design at Sawansukha Jewellers say, “Every jewellery tells a story of love, passion and emotions that forms the core of a woman’s life. We at Sawansukha believe in capturing those emotions by having collections and designs at our store that are beyond best for the most discerning customer. It gives us immense pleasure to be an extension to the Forevermark family and have this beautiful collection – Artemis™ at our store. We absolutely adore the extension line created by Bibhu Mohapatra and are excited to offer this range to our clientele here in Kolkata.”

The extension of the Artemis™ collection comprises of 44 pieces and will be available exclusively at Sawansukha Jewellers, Kolkata:9, Camac Street, Entrance Pretoria Street. Kolkata – 700017

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