AU|FINJA launches Annora collection

AU|FINJA, a leading manufacturer of machine-cut bangles and jewellery in 22k gold launched a new collection of kakas ad cuffs - named ‘Annora’. The debut launch was slated at the AU|FINJA exhibition booth at the recent India International Jewellery Show 2011 (IIJS) .

Annora, a collection centric to women, offers a design variety in varying contours and an appeal of ‘heavy bangles’ which actually are lower in weight, easy to manage and elegant. The creativity of this collection is inspired by the ‘journey of womanhood’, and as such the designs intend to compliment the wearer in everyway, in a manner that is beautiful and graceful.

Speaking about the collections, Mr. Haresh Pahuja one of the founders of AU|Finja said, “We have given our clientele Mohenjodaro, Enamel, Sound-of-Jewel and Rosette in the past which have been trend-setters. This time around were proud to launch ANNORA. We also have an all new men’s line of jewellery- bracelets, kadas and cuff-links. Our team has experimented with enamel, rhodium and stones to further beautify the pieces. Apart from these, there were several new additions to the previous collections on display. An interesting combination of our Enamel and Sound-of-Jewels range has been created on request from our patrons.”

At the IIJS booth, the company had rolled out a promotion for those placing their orders at the show, offering a waiver on the wastage. The company booth was graced y the presence of the Chief Guest of the show - honourable Mr. Ahmed Bin Sulayem, Executive Chairman of the Dubai Multi Commodities Centre (DMCC).

AU|FINJA formed in 1997 in Dubai has been renowned as a manufacturer of bangles in 22 karat gold. It began its Indian operations in 2009. It has recently re-launched its website with a fresh look and added features. The women’s collections can be viewed on www.aufinja.com.