Tanishq launched a new collection of diamond jewellery entitled ‘Tanishq Light Weight Fashion Collection’, with the unique selling proposition of wearability, contemporary designs through value for money purchase. The jewellery is priced in the range of Rs.6,000 and above.
The collection is made up of a wide range of pendants, earrings and finger rings designed to reflect the persona of the modern day woman. The manufacturing process employed in this collection is the electro-forming, to bring forth the appeal of light-weight and elegance. Tanishq will retail this collection across all its boutiques in India, which include 112 exclusive boutiques in 75 cities.