20 Sep 2019
DiamondWorld Directory
Home |
Archival
Home
Modernity Fused with Tradition
Daneli Jewellery creates exquisite works of art with natural colored diamonds
By: Diamond World News Service
|
Apr 30 2009 11:37AM
|
Reference: 3756  

DecreaseIncrease

Daneli Jewellery Pvt. Ltd. is an India based company which belongs to the Kappagi Group. The company has been dealing in jewellery and loose diamonds in the Indian jewellery sector for the last 40 years. Its in-house jewellery brand, Charade, is known for its quality and finish and is sold in top retail stores in Europe. It is the first Italian corporate to have set up a state-of-the -art factory in Andheri, Mumbai. The company which was earlier an export unit will now cater to the Indian market too.

Daneli Jewellery specializes in diamond jewels made with natural colored diamonds like pink, champagne or grey gems. It’s collections of treated black diamonds set with natural diamonds are a connoisseur’s delight. Innovative techniques in settings are a unique feature of Daneli Jewellery. The company, in particular, is known for its nine-stone setting of diamonds which from a distance looks like a solitaire. For its innovative designs, the company will be acquiring a design patent and a technical patent which will be effective in the United States and Europe.

The Italian promoters of the company are Moris Tehranian and his sister Linda who are part of a second generation business family dealing in textile and fashion products. The family started dealing in rough diamonds from Africa when Linda married her husband Kamy who traded in diamonds and precious gemstones. The brother-sister duo were impressed with the natural color of diamonds and this fascination culminated in a jewellery manufacturing business. The brand Charade was born and Moris along with his sister and brother-in-law established a jewellery manufacturing unit at Valenza, Italy.

Linda along with her team of designers based in Italy has designed jewellery which is a fusion of tradition and modernity. The design team combined the ancient manual craft of gold chiselling along with a rediscovery of the diamond rose cut technique to manufacture genuine works of art for its consumers. Jewels with irregular shapes coming to life with the brightness of diamonds is an expression of feminity for refined women looking for a new way of wearing something unique. Linda’s collection of black and white diamonds is inspired by the 1982 hit single ‘Ebony & Ivory’ sung by Paul McCartney and Stevie Wonder. Other well-known collections of Daneli Jewellery are the Sunset Collection in cognac diamonds and the Sunrise collection in canary diamonds. The winter collection of Green and Grey diamonds was warmly hailed in Europe.

Daneli Jewellery plans to sell its products to India’s niche jewellers “as only they will understand its quality” says Neeraj Kayathwal, a Director of the company. The company will also be exhibiting its products at Hyderabad and the IIJS-2009.

Have Your Say
* Your view
* Name:
* Email:
* Town/city:
* Country/State:
Sort by: 
 Newest 
 | 
 | 
 | 
 Agree 
 | 
tripti
(kolkata)
like the concepts behind ur jewellery..was inquisitive to more abt u..can i get get the web address of ur company...thnks
Advertisement
M. Suresh234x60
Search News by City
Advertisement
Kosher 23460
Advertisement
Kosher 23460
Recent Issue
2019
AVAILABLE NOW...!
Advertisement
Kosher 23460
News in Pictures
Videos
Stunning Jewellery from Cannes 2019
Pictures: 24
Sparkly Jewels at Oscars 2019
Pictures: 19
Golden Globes 2018
Pictures: 15
Spotted: Who Wore What (December 2018)
Pictures: 4
India Diamond Week
Pictures: 8
Spotted: Who Wore What (October 2018)
Pictures: 7
Spotted: Who Wore What (September 2018)
Pictures: 6
70th Emmy Awards
Pictures: 11
35th India International Jewellery Show 2018
Pictures: 46
Spotted: Who Wore What (August 2018)
Pictures: 4
JJS - IJ Jewellers Choice Design Awards 2015 powered by GIA
Views: 17684
GJEPC Chairman Interview
Views: 16357
IJ Jewellers Choice Design Awards 2012 - Part 1
Views: 23338
Promo for IJ Awards 2012 at NDTV Profit
Views: 36444
IJ Jewellers Choice Design Awards 2012- Part 2
Views: 39996
Couture India 2016 - A Business Boutique Show by IJ Magazine
Views: 13734
Savjibhai Dholakiya, Surat Businessman (Diamond Merchant) speaks in Vibrant 2015
Views: 37972
IJ Jewellers Choice Design Awards 2013 - NDTV Video
Views: 35649
Member of:
Supporter of: