ORRA launches 2nd store in Pune

Leading jewellery retail chain ORRA stepped up its presence in Pune city, inaugurating a new 1475 sq ft multi-level new generation store at Laxmi Road. A traditional lamp lighting ceremony, by renowned Marathi actress Amruta Khanvilkar and Mr. Vijay Jain, CEO and Director, ORRA launched the store’s opening. A fashion show was organized on the occasion, where supermodels displayed the brand’s exquisite diamond jewellery range and some award winning platinum jewellery. Showstopper Amruta Khanvilkar wore a 22kt magnificent bridal gold antique jewellery. Perfectly cut Belgian solitaires, 22kt bridal ensembles in kundan polki, Platinum designs and the brands patented design ORRA Crown Star, a 73 facet solitaire, were displayed at the store.

ORRA introduced inaugural offers which coincide with the upcoming festive season - upto 50 percent discount on making charges on a variety of 22kt gold jewellery, flat 50 percent off on making charges of gold bars and coins, free gold or silver coins on purchase of 18kt diamond jewellery above Rs.5000.

Mr. Vijay Jain, CEO, ORRA spoke at the launch, “It gives me immense pleasure to launch our second store in Pune, making this our 10th store in Maharashtra. ORRA maintains the standard of craftsmanship and design expertise throughout all stores but keeping the sentiments of the customers in mind offers jewellery suited to the Pune customer. We offer a great mix of traditional and contemporary designs which most local jewelers may not stock.” He further added, “Making charges of our gold jewellery are competitive and a combination of our great store experience, competitive prices and exquisite craftsmanship, will make shopping with us a delight.”

The store offers a product portfolio of light weight and heavy designs in 22 karat BIS hallmarked gold jewellery, a range of diamond jewellery, pieces created in antique, Calcutta, Bombay work and temple jewellery in gold, bridal sets in kundan polki and coloured stones.